Our Client The Employer

An international PR and communication firm that supports companies of varied sizes to address the problems such as low brand awareness, unclarified brand positioning, low employee engagement, low customer engagement, and lack of social impact.

Job Title

PR Specialist

Position Responsibilities

  • Writing media releases and pitches to promote the launch of campaigns, new product/ service launches / business development activities
  • Maintain media distribution lists and manage media distribution, ensure that the media list is continuously monitored and updated with new and changed media contacts
  • Fostering positive relationships with key contacts across the region
  • Conceptualise and execute PR strategies from a global and local perspective
  • Creating and maintaining a global / regional editorial calendar (online and print publications) as the basis for proactive media outreach
  • Support the Managing director by responding to media requests, assisting with media seeding, coordination of setting up media interviews and requests for commentary, working with the relevant internal stakeholders within
  • Support the managing director in sourcing background material required for spokespeople briefings prior to interview, or materials needed for feature stories
  • Pitch story angles that suit the beats of the media titles, draft journalistic copies that are ready for publication
  • Responsibility for tracking and reporting of media coverage on a monthly basis based on the template and compiling a fortnightly media activity log
  • Responsible for the timely upload and maintenance of media releases and news with IT consultant
  • Source editorial opportunities and interview business stakeholders and write editorial submissions for a range of mainstream, business, technology and lifestyle publications
  • Collaborate with content manager and social media manager to ensure aligned imaging and messaging, in tandem with the PR campaigns
  • Support Managing director with event topic curation and work occasionally with content team on collateral production and speaker invitation
  • Speaking opportunity and award solicitation to boost visibility and reputation of the company

Position Requirements

  • 2-3 years’ (internship) experience working in an in-house marketing and communications team, ideally within B2B business /industrial / technology services
  • Qualification in mass communications /content marketing / public relations / digital marketing
  • Proficiency with MS word suit of softwares, excel, ppt in particular
  • Outstanding English, bilingual a plus

Primary Work Location

  • Singapore Suntec

Published date: 26 April 2018

Position Status: Open


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Note: the actual job title used by our client may differ slightly from the above.